Lock your laces, add a Loopie.
Lacelox keeps your laces firmly in place so you can move, play and get on with your day. Clip on a Loopies character and turn any pair of shoes into something that's completely yours.
What Is Lacelox
Lacelox is a no-tie lace locking system designed to keep shoelaces firmly in place, all day long. Warm it, thread it, lock it. Your laces stay put whether you're at school, at sport, or just trying to get out the door faster.
No springs. No moving parts. Nothing to break or replace. Just a simple, secure fit that works with any laced shoe you already own.
Each Lacelox holds a Loopies character, so the function comes with a bit of personality.
Meet the Loopies
Loopies are the characters that clip into your Lacelox. They come from Loopie Land, a world built on creativity, friendship and belonging. Each one has a name, a look and a story of their own.
Collect them. Swap them at school. Build a set that's yours.
Single Lacelox
Tie once. Then never again.
Single Lacelox locks your shoelaces on the inside and outside of the shoe for a secure, even hold. Warm it, thread your laces through, pull to your preferred tension and you're done. Pop a Loopie on top and it's sorted.
Double Lacelox
Double the speed. Double the security.
Double Lacelox holds both laces at the tongue of the shoe in a single lock. Faster to use, incredibly secure and there's room in the centre for your favourite Loopie character.
Loopies are the characters that live on your Lacelox. Each one has a name, a personality and a place in Loopie Land. A world built on creativity, belonging and the belief that every pair of shoes deserves a story.
Collect them. Trade them at school. Clip a new one on when the mood changes. There are 14 characters to find and no wrong way to wear them. Your shoes, your world.
Step into a world of creativity.
Lock your laces, choose your characters and step into a world of creativity.
How it works
Gently warm the Lacelox to make it flexible. Thread your shoelaces through the holes so they sit evenly. Pull to your preferred fit until the shoe feels secure and comfortable.